The Weather Channel has always been one of TV viewers’ number one sources for staying up-to-date on what weather mother nature plans to bring us each day. Since this has been one of the coldest winters we’ve experienced across the nation, The Weather Channel, part of DISH Network programming, has seen its viewership soar over the last couple of months, for good reason and it doesn’t seem like they’re ready to give up on those ratings just yet, with a few original series in the works to hopefully keep viewers tuned in.
Viewers can watch ‘Storm Riders’ on Saturdays at 8:00 PM as they follow one brave duo as they chase some of the worst storms to hit America. Similar programming viewers can tune into include: ‘Storm Stories,’ ‘It Could Happen Tomorrow,’ and ‘When Weather Changed History,’ a sort of fascinating twist of reality TV and documentaries. To tie in this mission of adventure meets educational programming, The Weather Channel will premiere its latest series about an Australian nature photographer, ‘From the Edge,’ on March 31.
According to The Weather Channel CEO and President, Mike Kelly in a recent TV Guide Magazine article, “Our viewers’ other favorite channels are History and Discovery,” says Weather Channel president and CEO Mike Kelly. “They like entertainment shows that also inform them. We need to give them programs like that on a consistent basis.”
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